Are you a sales manager that needs telesales training or sales
training to expand your market share by cold calling and selling
into a Fortune 1000 companies?
Do you have telesales reps or a field sales team who cold call
to sell technology related products and services?
What would setting up a significant number of increased,
well qualified, face to face, web demos and phone appointments,
be worth to your organization in terms of increased sales and
a shortening of your sales cycles?
If so, are any of these cold calling scenarios familiar to you
or you might have found that the following situations are common
when your reps are making cold calls:
- Are your salespeople having a hard time cold calling
and reaching decision-makers and setting up well-qualified appointments?
- Are you finding that they are suffering from cold
calling reluctance and fear of rejection decreasing their overall
call and sales productivity?
- Are they having trouble getting past gatekeepers
while cold calling and gathering information and even finding
if this is an appropriate prospect to call on in the first place?
- Are they finding it impossible to get cold calls returned
and getting into an endless loop of voice mail with absolutely
The big problem today. . .
The big problem today in cold calling on large corporations
and selling technology related products and services, is that
it is so hard to get a response. The salespeople are so afraid
of cold calling rejection and overall the cold call effectiveness
It is a bad situation but it really doesn't have to be
like this. People that have taken our live Cold Calling
sales training workshops have had breakthroughs in all of the
above issues. After taking our live cold call sales training workshops
the participants report the following results:
They are easily able to reach top decision-makers
that can make buying decisions without manipulative techniques
and gaining full trust enabling them to set appointments much
Call reluctance and fear of rejection is dramatically
reduced because the process becomes so much easier
and so much fun. As a result salespeople make many more calls
because they're getting results consistently like they never
Getting past gatekeepers is no longer a problem.
In fact, people learn how to make the gatekeeper their ally,
the person that can help them best in the selling process.
People have learned very simple and effective techniques
for getting calls returned from voice mail quickly
with prospects eager to hear what you have to offer on the other
end of the line.
Does your company sell technology related products and
Would like to see the kind of results that we talked
Then please read on.
You've probably attended sales training that explains
once you've had a meeting with the decision-maker or prospect,
how to make a presentation, how to ask questions, how to handle
objections, how to close, etc., etc. However that does not do
you any good if you can't meet with this person in the first place.
This is shown to be the number one issue in selling
and salespeople feel if they could just get in front of more prospects,
more sales would come automatically. In most sales training very
specific detailed techniques are never told. They tell you to
call to the top or to get a referral from someone.
The truth is most sales trainers explain that
so much business comes from word of mouth and that if you get
an appointment then you can apply regular sales techniques. But
that does you absolutely no good if you're trying to reach a prospect
that you know will never call you.
In developing our training over the years we realized
that one of the biggest needs was to learn how to get
in front of decision-makers. Also sales reps needed to learn how
to reduce the call reluctance, eliminate the fear of rejection,
how to get through or work with those gatekeepers and how to get
responses from voice and email messages.
So we focus on one thing and one thing only in our workshops:
how to get through the maze of large organizations and how to
get appointments. And there's something else that sets us apart
from all the other sales training out there as well.
Most will talk about theories and ideas and about how
to sell. Even better, some courses will do role-playing
and practice calls. These have a certain amount of use but they
really fall short.
The reason why, is you go back to the phone, and even
though you have the principles, ideas and approaches,
you still haven't had the hands-on experience. Behavioral research
shows that to positively modify behavior, people must actually
learn and practice the behavior in real-life situations.
Although role-playing can help a little bit it really
doesn't help as much as it should. We think sales training
should be much more hands-on. Therefore we do something that as
far as we know, no other sales training does.
This is What it Looks Like in an
Accelerated Sales Results, Inc.
Cold Calling System for Sales Success LIVE Sales & Telesales
First we actually get phone numbers and have a live phone
line there in class. Then Ron, from the front of the
room, picks up the phone and calls Fortune 1000 companies and
actually shows how to get through to decision-makers demonstrating
exactly how it is done.
Participants sit there with their mouths open amazed
that they're actually seeing it done before their eyes.
People's jaws literally drop as Ron calls into some of the world's
largest corporations. He demonstrates over and over using a variety
of strategies to show how cold calling doesn't have to be hard
and that it can be fun.
After the call Ron explains more about what he did and
then makes another call using another technique. And
he doesn't do this just one time. He does it literally for the
whole first day.
Each time Ron explains what he did, what happened and
what to do next. Then the day wraps up at 4 p.m. giving
your sales reps time to implement what they've learned. Often
at the end of the day sales reps will get back on the phone and
make several calls implementing what they've learned.
Sales Reps Come Back for the Second Day and We Do Something
that's Even More Outrageous.
He then has actual participants picking up the phone,
calling and mirroring exactly what they've learned the day before.
Now they're calling into their own Fortune 1000 company accounts,
working at getting through to decision-makers and actually getting
valuable work done during the workshop.
The best part is that Ron sits right next to them and
coaches them through their calls. We see some pretty
After each person finishes a call, we debrief, discuss
it, get questions and feedback from the audience. At
this point the workshop is at a fever pitch of excitement. People
can't wait to actually do this.
The call reluctance and fear of rejection starts just
melting away. Sales reps see that the very gentle, respectful,
professional way in which these calls are made is something that
they can do. Before you know it they start getting excited to
get on the phone.
But don't just take our word for it.
Now read what some of our past participants have said about this
workshop by clicking here.